Stagecoach Manchester and Wigan

[Mayneway]

RE: Stagecoach Manchester
To be fair it dosen't look good when route branded buses turn up on other services as it completely defies the whole idea of route branding.
Stagecoach tried minor route branding many years ago but dropped it because it proved too difficult to keep the branded vehicles on the services they were branded for, but with the arrival of the Hybrids over the last few years route branding has come back bigger than ever

I've said before, from the passengers point of view they don't really care what vehicle turns up as long as they can get to where they are going, I'd probably say 99.9% of them don't even notice the branding.
I personally don't think route branding even works. If I'm walking through town and I see a bus all branded for the Trafford Centre, I'm hardly going to jump on it having read the branding. It's old fashioned and outdated and looks even worse when the bus is wearing external adverts.